FOGL
FOGL
CLIENT:
FOGL
SERVICES:
Branding, Website
About FOGL
FOGL is the abbreviation of the name Family Owed Gold Leaf which is the company name because the name was too long, we made a small version of this name.
FOGL is a little corner-shop that sells glasses. Our main product stands out because of its price and convenience.
Target Audience
Our target audience is people on a budget.
The Challenge
We want to convey a sense of power, while at the same time being realistic.
We created a website that will mainly provide information. The goal is to make a website that maximizes conversions. They would prefer an old-fashioned design, and would like you to use the brand color, which is black.
KEYWORDS:
- Convenience
- Budget
- Power
- Realistic
